From 1 February 2027, Greek invoices issued from software go only through a licensed provider.1 Feb 2027: invoices only through a provider. What changes 

ΕΛ ΕλληνικάΕΛ ΕλληνικάENTELL US WHAT YOU NEED

Which previous price can you show in a sale?

When you announce a reduction in Greece, the crossed-out price must be the lowest you applied in the 30 days before (from the EU Omnibus directive). Enter the product's prices and the day the reduction starts, and see straight away which price to show and the discount it gives. The calculation runs in your browser.

30DAYSBEFORE THE SALE

1. The product’s prices

One line for each price change: the day it started and the price. Include offers of only a few days too, because they count as well.

    Or paste the prices from Excel
    2. The reduction

    HOW THE 30 DAYS COUNT

    The calculator's example: before the reduction the price is €94.90, but within the 30 days an offer of €79.90 also ran for a few days. That's the price you show crossed out.

    The 30 days before89.9079.9089.9094.9069.901 Sep20 Sep20 Oct

    Previous price: €79.90Sale 20 Oct: €69.90

    A product's price from 1 September to 20 October: 89.90, one week at 79.90, back to 89.90 and from 10 October at 94.90. The 30 days before the reduction on 20 October are shaded, and the lowest price in them, €79.90, is the previous price beside the reduced €69.90

    THE RULES IT APPLIES

    • The 30 days before

      Every price that applied for even one day in the 30 days before the reduction counts, short offers included. The lowest of them is the previous price.

    • New products

      If the product has been on sale for less than 30 days, the lowest price since launch counts. The calculator flags it when your prices start inside the 30 days.

    • Progressive reductions

      If the price only goes down, with no increase in between, you may keep the previous price of the first cut for 60 days. When your prices show this, the calculator gives you that price too.

    QUESTIONS

    What counts as a price reduction?

    Any announcement that you lowered a price: a percentage («-20%»), an amount («€10 off»), the new price beside the old one, or words such as «sale price» and «Black Friday deals». Loyalty points, personal discounts such as a birthday coupon, and «buy one, get one free» don't count.

    Does a one-day offer count?

    Yes. The Code of Conduct says plainly that short offers, even of one day, count towards later reductions.

    Can I show the recommended retail price?

    Not as the previous price in a reduction. You may mention it as extra information, as long as it doesn't look like a discount and doesn't draw attention away from the previous price.

    My eshop and my shop have different prices. What do I do?

    The previous price counts separately for each channel: one for the eshop and one for each shop with its own prices. Run the calculation once for each, with its own prices.

    Does it apply to every product?

    To all of them, except fresh and perishable farm products and food that may spoil within 30 days.

    Are my prices stored anywhere?

    No. The calculation runs in your browser, and nothing is sent to us or anywhere else.

    Can the eshop work it out on its own?

    Yes. We record every price change in WooCommerce or Odoo, and the correct previous price appears by itself next to every reduction. See eshop compliance and the 30-day price rule guide.

    WANT THE ESHOP TO DO IT ON ITS OWN?

    We record every price change, and the correct previous price goes on every reduction by itself, from Black Friday to the January sales.

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